15 Best eCommerce Website Builder for Online Store in 2023

This article enlists the best eCommerce website builder including their top features and comparison to help you choose the best for your online store:

Building your eCommerce website is now easier than ever.

eCommerce or Electronic Commerce, is the trade of goods and services electronically, through online mode. The need for establishing businesses online has increased many folds in the recent past.

Even the biggest brand names like Mercedes, Calvin Klein, Apple, etc., have their online websites that sell their products to the customers online.

Many people are of the view that building a website is no child’s play and requires expert technical knowledge. But little do they know that today, the market has introduced several website builders, which give you easy-to-use tools, thus allowing you to build your website your way.

eCommerce Website Builder Review

The best website builders usually provide the following top features:

1. Plenty of beautiful, customizable templates to choose from.
2. Access to a gallery of images/videos that can be added to your web page.
3. Adjust the web page according to different devices so that each viewer can get the perfect view.
4. Allows you to sell globally, in different currencies and languages.

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This article discusses the top website builders in detail, including their prices, top features, and much more. Have a look at the main aspects of each, to find the best one for your business.

Frequently Asked Questions

Q #1) Can you really make money with eCommerce?

Answer: In today’s times, eCommerce businesses are thriving like never before. Almost all the renowned brands have opted to join hands with eCommerce and establish their presence online.

Even newcomers and small businesses can start selling through eCommerce and thus make money out of it if they take proper steps for promoting their products.

Q #2) Can I build an eCommerce website on my own?

Answer: Yes, there are website builders that give easy-to-use tools so that you can build your eCommerce website on your own, the way you want it to be. Wix eCommerce, Shopify, Squarespace, Shift4Shop, and Network Solutions are some of the easiest to use website builders.

But, if you go for building an eCommerce website on your own, keep in mind that first, you need a domain name, a web hosting plan, then only you can build your own website.

Q #3) How much is Shopify per year?

Answer: The price plans offered by Shopify are:

• Basic Shopify: $29 per month
• Shopify: $79 per month
• Advanced Shopify: $299 per month

They also offer a free trial for 14 days.

Q #4) What is the best free website builder for eCommerce?

Answer: Wix eCommerce, Weebly, Shift4Shop, and SITE123 are some of the best free examples. Out of these, Wix eCommerce is the best website builder eCommerce industry has.

Q #5) What are the 3 types of e-commerce?

Answer: E-commerce is the trade of goods and services through online mode. The trade is of 3 different types, which are as follows:

1. B2B- Trade that takes place from business to business.
2. B2C- Trade that takes place from business to customer.
3. C2C- Trade that takes place from customer to customer.

List of the Best eCommerce Website Builders

List of the top website builders for online stores:

1. Web.com
2. Wix eCommerce
3. Maropost
4. Strikingly
5. Weebly
6. Webnode
7. Podia
8. Shopify
9. Squarespace
10. BigCommerce
11. Square Online
12. Shift4Shop
13. Volusion
14. WooCommerce
15. Zyro
16. GoDaddy
17. Network Solutions
18. SITE123
19. NetSuite SuiteCommerce

Comparing Top Website Builders for Online Store

Detailed Reviews:

#1) Web.com

Best for Library of Stock Photos, Videos, and Online Store Templates.

Web.com is one of the finest platforms for the purpose of creating an ecommerce website. You get a ton of design layouts, custom themes, and stock photos to choose from, which can all be used together to create a compelling online store that appeals to your customers.

Web.com helps you cater to both local and international customers by offering multilingual support and facilitating multiple payment options.

We also like how you can integrate social links into the ecommerce website to offer a better experience to customers. Aside from this, you also get tools that make order tracking, order history viewing, and inventory management simple.

Features:

• Improved Checkout experience with real-time shipping rates.
• Real-time website activity tracking
• Google Analytics Integration
• Inventory Management
• View Order History

Verdict: Thanks to a plethora of design layouts, templates, and stock photos, creating an ecommerce site with Web.com is very simple. We also like that you get a free domain with each plan you subscribe to.

So if you are looking for an ecommerce website builder that offers the full online store management experience, then we suggest you go with Web.com.

Pricing: Offer Starter Package – $1.95/month, Full price of $10/month after the first month.

#2) Wix eCommerce

Best for letting you build the website of your dreams, easily.

Wix eCommerce is the best eCommerce website builder. They offer 500+ website building templates, let you add advanced features to your website, including adding an online store, receiving online bookings, editing the mobile version, and much more.

Features:

• Each plan gives you a free custom domain for 1 year.
• Get 3 GB to 35 GB storage space.
• Gives you video hours of 30 minutes with the lowest plan and that of 5 hours with the highest plan.
• An application that gives you visitor analytics.
• 24/7 customer care.
• Create a website for free.

Verdict: Wix allows you to create a website for free. You need to opt for the paid plans, in order to get rid of unwanted ads. You get 100s of templates to choose from, in order to create your website and can even choose to get the website to be made for you by them.

Price: Price plans offered by Wix are:

• Combo: $14 per month
• Unlimited: $18 per month
• Pro: $23 per month
• VIP: $39 per month

#3) Maropost

Best for Building a Feature-Rich and Responsive Online Store.

Maropost is an eCommerce marketing software that you can use to create responsive, visually beautiful online stores. You get to choose from 40+ ready-made themes to create a custom online store that complements your brand image within minutes. You can load this store with a ton of features necessary to deliver an exceptional shopping experience to customers.

For instance, you can create an unlimited number of product categories and add intuitive filtering features so it is easier for customers to find what they are looking for. You can also integrate your online store with leading shipping carriers and payment gateways like PayPal, Stripe, etc.

Features:

• 40+ Ready-Made Store Themes to choose from
• Seamless Payment Gateway Integrations
• SEO Friendly Store Creation
• Powerful Search Engine
• Purpose Built B2B Features

Verdict: Maropost is a platform you can choose to create responsive, stunning online stores from scratch. The platform provides you with all the tools and features that today’s online stores need to deliver a satisfying customer experience.

Price: Maropost offers 4 pricing plans and a 14-day free trial

• Essential: $71/month
• Essential Plus: $179/month
• Professional: $224/month
• Custom Enterprise Plan

#4) Strikingly

Best for No-Code Website Building with Built-in Ecommerce Features.

Strikingly is a feature-rich website builder that allows you to build a website with just a few clicks, within no time. You don’t need to be apt at coding to use this software. Its boasts a click-and-edit interface that makes the entire process of modifying a website look like a walk in the park. It also helps that this platform is studded with built-in eCommerce features.

You are provided with all the tools needed to build a store that is perfectly optimized for selling. You get to easily integrate your online store with payment gateways like PayPal and Stripe. Then you can just proceed to add more elements like shipping, membership, log-ins, coupons, etc. to build a full-fledged eCommerce store.

Features:

• Click-and-edit interface
• Register a domain name or build a site with the one you already own.
• Dedicated blog page creation
• Built-in analytics
• Add Social Feeds

Verdict: Strikingly is a website builder that allows you to create an online store from the scratch without a hassle. This is a platform ideal for eCommerce entrepreneurs who have no coding knowledge and would like to save money on hiring developers.

Price: Pricing plans (billed annually) offered by Strikingly are:

• Limited: $8/month
• Pro: $16/month
• VIP: $49/month
• Forever free plan with limited capabilities
• 14 Day free trial is also available.

#5) Weebly

Best for free website building tools.

Weebly’s free version is highly useful. The platform helps greatly in making your online business a success, by offering you tools for website building, order management, email marketing, and more.

Features:

• Gives you a free domain with the Pro and higher plans.
• Get expert guidance for building and launching a website.
• Tools for order management, including shipping and payments.
• Tools for setting automated email marketing campaigns.

Verdict: Weebly integrates with Square, to give your customers the option to pay however they want. They also offer you customizable designs, so that you can easily build your website with quick steps.

Price: Pricing plans are as follows:

• Free: $0
• Connect: $5 per month
• Pro: $12 per month
• Business: $25 per month
• Business Plus: $38 per month

#6) Webnode

Best for Pre-formatted online store templates.

Webnode is a website builder that eCommerce entrepreneurs can use to build a responsive online store in a time-efficient and cost-effective manner. Online store creation is easier using this platform as you get a ton of ready-made templates to choose from.

Simply choose a template of your liking and start adding design elements and components to create a fully-realized and functional eCommerce store. You can also count on Webnode to select from a wide collection of local and special domains. You can also integrate your website with a professional email account.

Moreover, Webnode also facilitates analytical reporting that users can refer to gauge their online store’s performance with regard to sales, website visits, bounce-back rates, etc.

Features:

• Massive collection of pre-made eCommerce templates
• Add components like images, add-to-cart button, etc. just a single click
• Create 100 unique mailboxes
• Integrate local and relevant payment methods.

Verdict: Thanks to the intuitive website builder you get with Webnode, creating an online store is incredibly easy with this platform. From writing product descriptions and uploading images to setting prices, Webnode is great if you wish to build a responsive online store.

Price: Webnode can be used for free with limited features. Its premium plans start at $4.90/month. The Mini plan can be purchased at the cost of $8.90/month whereas his standard plan can be purchased at the cost of $14.90/month.

#7) Podia

Best for Point and Click Website Builder.

Podia is an ecommerce website builder that could appease you, especially if you are in the business of selling digital courses online. You have all the tools you need to build a website that’s SEO-friendly enough to help your store gain traction.

For no charges, you can simply sign up and get started with building your eCommerce store. Perhaps the best part of Podia is the fact that you really don’t need to be technically proficient to build a beautiful online store using this platform. The website builder is so intuitive that all you need to do is point and click on an element you wish to add to your store.

Features:

• Highly Customizable
• Email Marketing
• Rich Text Editor
• Video Hosting
• World-Class Support

Verdict: Podia makes it to our list because of its feature-rich nature and user-friendly website builder. You get all the tools you need to create a compelling online store that’s capable of converting visitors. Plus, it is free to use.

Price:

• Free Forever
• Mover: $33/month
• Shaker: $75/month
• Earthquaker: $166/month

#8) Shopify

Best for being an easy-to-use platform for building your global online business.

Shopify platform lets you build an online store for your online business. You can sell globally, set prices accordingly, and accept payments in around 133 currencies.

Features:

• Build an online store with unlimited products.
• Free SSL certification.
• Allows you to sell globally in around 133 currencies.
• Sell in 20 languages.

Verdict: Trusted by more than 1,700,000 businesses from all over the world, Shopify is a highly recommended eCommerce website builder. The platform is easy to use, gives 24/7 customer support, a free trial for 14 days, and much more.

Price: There is a free trial for 14 days. Price plans are as follows:

• Basic Shopify: $29 per month
• Shopify: $79 per month
• Advanced Shopify: $299 per month

Website: Shopify

Further Reading => Most Popular eCommerce Development Companies to Look For

#9) Squarespace

Best for alluring, easy-to-customize templates.

Squarespace is an all-in-one platform for your eCommerce business. The features offered by the platform range from website building tools and selling products to appointments scheduling and tax calculation and much more.

Features:

• Build a beautiful website for your business.
• Sell products and services online.
• Allows you to schedule appointments.
• Get detailed website analytics so that you can perform accordingly.

Verdict: Squarespace is known for its customizable templates that let you build exceptionally beautiful websites. Apart from this, you can get custom domains, email marketing tools, and much more, from this single platform.

Price: Contact directly for prices.

Website: Squarespace

#10) BigCommerce

Best for simple tools to handle complex business needs.

BigCommerce is an open SaaS platform that lets you build and grow your online business. They let you sell globally, accept payments in multiple currencies, and much more.

Features:

• Get advanced designing tools to build your eCommerce website.
• Easy to use tools for handling complex operations.
• Get insights into the behavior of your customers on your site.
• Let’s you sell globally.

Verdict: BigCommerce is a trusted platform for eCommerce businesses. This powerful eCommerce website builder lets you choose from different shipping and payment options, get 24/7 support, and more.

Price: There is a free trial for 15 days. Price plans are:

• Standard: $29.95 per month
• Plus: $79.95 per month
• Pro: $299.95 per month
• Enterprise: Customized pricing

Website: BigCommerce

#11) Square Online

Best for offering a number of payment options.

Square Online is a scalable platform for building eCommerce websites for retail owners, food and beverage businesses, professional services, and other large-sized businesses.

Features:

• Build an online store, send invoices and take payments.
• Tools for email marketing.
• Workforce management tools, including payrolls, benefits, and more.
• Syncs all your payments, business accounts, and cash flow.

Verdict: Square Online is a highly recommended eCommerce website building platform. It is loaded with features to make your business a success. With Square Online, you can sell in-person or online, send invoices, receive payments, get CRM and banking tools, manage your teams, and more.

Price: Contact directly for prices.

Website: Square Online

#12) Shift4Shop

Best for highly useful website-building themes.

Shift4Shop is one of the best eCommerce website builders in the industry.

The platform currently has more than 200,000 customers and offers premium themes for building websites of every kind of business.

Features:

• Build an online store with unlimited products.
• Get unlimited bandwidth and API access.
• Get customizable, mobile-friendly templates to build your website.
• Gives you AI-driven fraud protection tools.
• Order management and marketing tools.

Verdict: Shift4Shop offers a completely free plan for US merchants. They offer 24/7 tech support, unlimited bandwidth, and API access with each plan.

Price: Price plans are:

• Basic Store: $29 per month
• Plus Store: $79 per month
• Pro Store: $229 per month
• End-to-End eCommerce: $0 (for US merchants only)

Website: Shift4Shop

#13) Volusion

Best for offering a wide range of highly useful tools.

Volusion is a highly trusted website builder, which has reporting tools, marketing tools, order management, automatic tax calculation tools, built-in SEO tools, and much more.

Features:

• Get unlimited bandwidth with each plan.
• Get customizable themes to build your website.
• Accept payments through Paypal + Stripe.
• Tools for inventory and order management.
• Automatic tax calculation.

Verdict: Volusion is a highly powerful platform for eCommerce businesses. It can be called the best website builder for an online store because of the wide range of features that it offers to grow your business.

Price: There is a free trial for 14 days. Price plans are:

• Personal: $29 per month
• Pro: $79 per month
• Business: $299 per month
• Prime: Custom Pricing.

Website: Volusion

#14) WooCommerce

Best for being an affordable and scalable website building platform.

WooCommerce is an open-source platform, which means it is flexible and scalable. It integrates with many other platforms, thus letting you manage your eCommerce business with ease.

Features:

• Allows you to give your customers several options to pay through.
• Automatic tax calculation.
• Sell in 24 languages and multiple currencies.
• Get customer service from teams located all over the world.

Verdict: WooCommerce is affordable, as compared to its counterparts. They even offer a 30-day money-back guarantee. The platform lets you grow with time. You can sell and accept payments globally.

Price: Contact directly for prices.

Website: WooCommerce

#15) Zyro

Best for affordable plans.

Zyro is known for its cheap price plans. The platform is suitable for small businesses as well as beginners. The company is owned by Hostinger, which is a highly trusted name in the industry of website and domain hosting.

Features:

• Get unlimited designer-made templates to build your website as you want.
• Get unlimited bandwidth and storage with each plan.
• Inventory and order management tools.
• Let’s you accept payments online.

Verdict: They offer a 30-day money-back guarantee and free hosting with each plan. The plans are cheap yet highly useful. They also offer you 24/7 customer assistance, free SSL certification, and a free domain with each plan.

Price: Starting at $2.47 per month, price plans are:

• Basic: $2.47 per month
• Unleashed: $3.32 per month
• eCommerce: $8.42 per month
• eCommerce+: $12.47 per month

Website: Zyro

#16) GoDaddy

Best for offering free website building tools.

GoDaddy is a popular name in the industry. Having 20+ Million customers from across the globe, it can undoubtedly be called the best eCommerce website builder. With GoDaddy, you get tools for website building, marketing, payments processing, and much more.

Features:

• SSL certification for the security of your website.
• Easy to use website building tools.
• Website chatbot: The automated chatbot answers the questions of your customers.
• Let’s build an online store and connect the catalog of your website with Amazon, eBay, Etsy, Walmart, Facebook, and Instagram.

Verdict: GoDaddy gives you 24/7 customer service. Plus, the range of features offered is exceptional. All of this is available at comparatively low prices, which makes GoDaddy a very popular and recommended platform for website building.

Price: Price plans offered by GoDaddy are as follows:

• Basic: $6.99 per month
• Standard: $10.49 per month
• Premium: $13.99 per month
• Commerce: $14.99 per month

Website: GoDaddy

#17) Network Solutions

Best for easy-to-use website building tools.

Network Solutions offers a DIY (Do It Yourself) website builder, so anyone can build their website using the easy-to-use tools offered by them.

Features:

• Offers a free domain name.
• Easy to use website designing tools.
• Gives you access to over 2 million images to choose from.
• Offers a personalized email address.

Verdict: Network Solutions offers affordable price plans with highly beneficial features for your eCommerce business. One negative point is that each plan allows only a limited number of products to be sold online.

Price: Pricing plans are as follows:

• Starter: $7.95 per month
• Standard: $9.95 per month
• Premium: $19.95 per month

Website: Network Solutions

#18) SITE123

Best for free website building tools.

SITE123 is one of the best eCommerce website builders out there. They claim to offer the easiest website building tools, at absolutely no cost. You can pick from the pre-built website templates and just start editing.

Features:

• Beautiful templates to choose from.
• Mobile-friendly platform.
• Build an online store and sell globally.
• 24/7 Live customer support.

Verdict: The main plus point of SITE123 is the free version. The paid version is also affordable, which gives you a free domain for 1 year, 10 GB storage, 5 GB Bandwidth, and much more.

Price: Price plans include:

• Free: $0 per month
• Premium: $5.80 per month

Website: SITE123

#19) NetSuite SuiteCommerce

Best for being a complete eCommerce solution.

NetSuite SuiteCommerce is a cloud-based B2B and B2C eCommerce platform. NetSuite is a trusted and renowned name. The platform is suitable for businesses of all sizes, due to the wide range of features that it offers.

Features:

• Inventory and order management tools.
• Create a website and then adjust the site screen sizes according to different devices.
• Receive online payments and send invoices.
• Get access to learning resources on how to build and grow your eCommerce business.

Verdict: NetSuite SuiteCommerce is an all-in-one platform that claims to reduce your costs by offering all the tools you need for your eCommerce business at a single platform. The inventory and order management tools are highly appreciable.

Price: Contact directly for prices.

Website: NetSuite SuiteCommerce

Conclusion

The demand for online shopping has increased tremendously over the past few years. The pandemic has expanded the demand even more, and the reason is simple: you just sit at the comfort of your home, select your favorite products and get them delivered on your doorsteps. Who wouldn’t want that?

Having looked at the need to have an online presence, businesses today are looking forward to building their own websites, so that they can sell online, establish digital marketing campaigns and get in touch with their customers through their favorite social sites, like Facebook, Instagram, etc.

In this article, we talked about the top best website builders. Most of them offer easy-to-use tools that allow you to build your website on your own, with the help of pre-built templates. Go through the details and the comparison to choose the best one for yourself.
Research Process:

• Time taken to research this article: We spent 09 hours researching and writing this article so you can get a useful summarized list of tools with a comparison of each for your quick review.
• Total tools researched online: 19
• Top tools shortlisted for review: 15