12 BEST Website Builder for Small Businesses [2023 Review]

Read our review of the top Website Builders for Small Businesses and compare their features, etc. to identify the best business website builder:

Having a website is one of the most essential factors for small businesses. It helps customers to trust your brand. It gives businesses flexibility & control and also improves their branding as well as credibility.

The best website builders for small businesses will boost brand recognition and drive sales. It provides ease of use and can be used by anyone. There is no need to have coding skills for using the business website creator.

The website maker for businesses enables you to create a professional website that will not only fulfill your requirements but also provides a lot of functionalities like eCommerce and marketing.

Business Website Builder

Website Builder for small businesses

Market Trends: According to the research, 64% of small businesses have their website and 38% of small businesses make use of DIY website builders. Verified Market Research says that the market size of Website Builders was $1.46 billion in 2019 and it is growing at a CAGR of 7.73% from 2020 to 2027. It is expected to reach $2.62 billion by 2027.

Verified Market Research

Expert Advice: While choosing the website builder for small businesses, the most significant factor to consider is the company’s needs. There should be customization options, a good number of templates, platform compatibility, and e-commerce compatibility. Drag-and-drop platforms are accessible to everyone, but, customer support should also be available in case of requirement. We recommend you take a free trial of the tool before deciding.

Benefits of having a website for small businesses:

Websites help to attract more customers. It is a common trend to research the brand online before making a purchase. Even if the customers are going to visit the physical location, they research the brand online. Business can grow their customer base from local to global.

Mobile-optimized websites contribute more to increasing the number of customers. Though you have business at a physical location, it is advisable to have the website as more and more people are preferring to shop online.

Most website builders have a drag-and-drop feature that makes designing a website extremely easy. Business website builders contain design templates. These templates are professionally designed and, with a few add-ons and customizations, you can create and launch your website.

Website Builder is a cost-effective solution for having a website. It is definitely cheaper than hiring a professional.

Having a Website vs. using Social Media

Some businesses don’t have a website because most of their requirements are getting satisfied by social media platforms. The below image shows the statistics of this research:

Having a website vs. using social media

[image source]

Social media helps a lot with promoting the brand. It can spread the word about your business but the people who are watching this ad have no intention of buying the products. At the same time, the visitors of the website are interested in buying similar products. With the help of a website, you can get the customer’s email addresses for inexpensive marketing purposes.

Social media connects you to the audience where websites help the companies to be found online. From all the above points, we can conclude that neither social media nor websites can be neglected.

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List of the Best Website Builder for Small Businesses

Impressive and popular business website builder list:

  1. Wix
  2. Strikingly
  3. Webnode
  4. Podia
  5. Squarespace
  6. GoDaddy
  7. WordPress
  8. Weebly
  9. Web.com
  10. Shopify
  11. HostGator
  12. Duda
  13. Zyro
  14. 1&1 IONOS

Comparison of Top Small Business Website Builders

Website BuildersBest forFeaturesPrice
Wix A lot of templates, unlimited pages, and top-grade hosting services.Advanced design features, scroll effects, unlimited fonts, advanced SEO tools, etc. Free trial for 14 days, The price starts at $14 per month.
StrikinglyCreating a gorgeous, mobile-friendly website for free. Free SSL for a custom domain, storage per site, Analytics per site, etc. Free trial for 14 days, Free plan, and The price starts at $8/month.
WebnodeIntuitive and quick website creationOne-click website builder,
Tons of pre-formatted templates,
Analytical website statistics,
Simple Widget integration
Free with limited features.
Price starts at $4.90/month.
PodiaLow-Code Easy Website BuildingEasy customization, Custom domains, email marketing, SEO friendlyFree Forever,
Mover: $33/month,
Shaker: $75/month,
Earthquaker: $166/month
SquarespaceAn all-in-one solution for creating a beautiful website.Starter Layouts, SEO features, advanced website analytics, etc. Free trial, The price starts at $12/month.
GoDaddy A website, marketing, and payments. Website Builder, Marketing analytics dashboard, custom domain connection, etc. Free Trial, The price starts at $6.99 per month.
WordPressHosting and unlimited plugins. It is a flexible website builder. Best-in-class hosting, automated site backup, advanced SEO tools, etc. Start for free, The price starts at $4 per month.

Detailed Reviews:

#1) Wix

Best for a lot of templates, unlimited pages, and top-grade hosting services.


Wix is a website builder with customizable designer-made templates. It offers all the features and functionalities required for creating, designing, and managing websites and can be used for a blog, store, business, etc.

Wix is a drag-and-drop website builder. It offers flexible pricing plans such as plans for professional sites, accepting online payments, and custom solutions.


  • Wix has features for all types of websites, such as a blog, online store, online booking website, etc.
  • It contains a mobile editor for the personalization of a mobile-optimized version.
  • It provides more than 500 customizable & professionally-designed templates.

Verdict: Wix can help you create a professional website and offer advanced features. It is easy to use, just select the template and customize it as per your requirements. It is the perfect platform for creating a professional website as per your choice. It will let you add video backgrounds, scroll effects, and animations.

Price: Wix can be tried for free for 14 days. There are four pricing plans, VIP ($39 per month), Pro ($23 per month), Unlimited ($18 per month), and Combo ($14 per month). Wix also offers Business & eCommerce Plans and Enterprise plans.

#2) Strikingly

Best for creating a gorgeous, mobile-friendly website for free.


Strikingly offers a no-code platform for designing the website. It has all the built-in functionalities for e-commerce, such as coupons, shipping, etc, and can be used for free forever. It provides some amount of storage per site and offers unlimited bandwidth with premium plans.


  • Strikingly provides analytics for the sites.
  • It provides HTTPS for all websites for free.
  • It provides enhanced security and SEO boosts.
  • Strikingly has many more features, like galleries, media sliders, password protection, etc.

Verdict: Strikingly is the easiest website builder and anyone can use it without having coding or designing skills. It will let you use an existing domain name or register for a new one. Strikingly, unlimited free sites are supported.

Price: Strikingly offers a free plan, Limited ($8 per month), Pro ($16 per month), and VIP ($49 per month). All these prices are for annual billing. Monthly, 2 Years, 3 Years, and 5 Years plans are also available.

#3) Webnode

Best for Intuitive and quick website creation.


Webnode provides you with all the tools you need to build a stunning and responsive website in a matter of minutes. You can add a variety of crucial elements to your website on this platform with just a few clicks.

Perhaps what makes it really great is its massive gallery of readymade website templates, most of which can be customized as per your wish. Besides website creation, you can also count on Webnode to choose from a wide selection of local and special domains


  • One-click website builder
  • Tons of pre-formatted templates
  • Analytical website statistics
  • Simple Widget integration

Verdict: Easy-to-use editor, tons of templates to boast, and a massive gallery of design elements to experiment with make Webnode a phenomenal platform that all kinds of entities can use to build a stunning website from scratch.

Price: Webnode can be used for free with limited features. Its premium plans start at $4.90/month. The Mini plan can be purchased at the cost of $8.90/month whereas his standard plan can be purchased at the cost of $14.90/month.

#4) Podia

Best for Low-Code Easy Website Building.


Podia is one of those website builders that emphasises convenience with every feature it offers. This is a platform that facilitates low-code website building. The platform takes care of both web hosting and subdomain registration. Where it really shines for us is in the personalization department.

The website can be customized with your chosen logo, brand colors, images, etc. Podia can auto-generate a “Bio” section as well. Just like any other convenient website builder today, Podia too offers a drag-and-drop interface.


  • Easy Customization
  • Automatic Bio-Section Filling
  • SEO Friendly
  • Video Hosting
  • Custom Domains

Verdict: Podia is a great website builder for small businesses because anybody can use it to build a website in less than 20 minutes without paying a dime. The point-and-click website builder is what makes Podia especially phenomenal.


  • Free Forever
  • Mover: $33/month
  • Shaker: $75/month
  • Earthquaker: $166/month

#5) Squarespace

Best for an all-in-one solution for creating a beautiful website.


Squarespace is an all-in-one platform for launching an online business regardless of the stage of the business. It offers customizable templates. Building a website for your business is just an eight-step process with Squarespace.

It supports various content types, such as text, photos, audio, etc. to be added to the website. It offers the facility to duplicate pages & sections which will speed up the website building process.


  • Squarespace will help you build a website that is mobile optimized and can work on every device.
  • It has features for making more sales such as shoppable Instagram posts.
  • It can be integrated with ShipStation for fast printing of shipping labels in bulk.
  • Squarespace provides analytics about the customer’s behavior and their interaction with the site.

Verdict: Squarespace is a powerful platform and contains all the functionalities required for building an online business. It provides flexible layouts, custom color palettes, free high-quality images, etc. Squarespace’s mobile app is available for Android and iOS devices.

Price: Squarespace offers the solution with four pricing plans: Personal ($12 per month), Business ($18 per month), Basic Commerce ($26 per month), and Advanced Commerce ($40 per month). All these prices are for annual billing. A monthly billing option is also available. You can also try the platform for free.

Website: Squarespace

#6) GoDaddy

Best for a website, marketing, and payments.


GoDaddy is a platform for small business owners to create a website and secure the domain name. It is a platform with functionalities of Domains, SSL Security, Websites, WordPress, Web Hosting, Online Store, Website Design Services, etc. It is a perfect platform for small business owners as it offers many more functionalities rather than just building the website.


  • GoDaddy Studio has intuitive tools and ready-made templates.
  • It will let you create a mobile-friendly website.
  • It contains the functionalities for email & social media marketing, one-time appointments, PayPal payments, etc.
  • You will secure your site with an SSL certificate.

Verdict: GoDaddy will help you with creating a memorable online presence. It offers online marketing tools that give an SEO-friendly website and empower entrepreneurs. GoDaddy is a provider of an all-in-one solution. Its website builder is fast and has features required for all types of websites, from online appointment scheduling to a full-blown eCommerce system.

Price: With GoDaddy, you can start for free. It has four pricing plans, Basic ($6.99 per month), Standard ($10.49 per month), Premium ($13.99 per month), and Commerce ($17.49 per month).

Website: GoDaddy

#7) WordPress

Best for hosting and unlimited plugins. It is a flexible website builder.


WordPress.com is the right platform for starting a business and running a store. Creating a simple and beautiful website is faster with WordPress.com. The solution is available with unlimited WordPress templates.

You can customize the templates with the help of CSS. The tool is designed for business and contains a lot of themes. It will also let you upload your own.


  • WordPress.com offers the features of hosting, collecting payments, and unlimited email support.
  • Unlimited plugins are available with WordPress.com.
  • It contains all the functionalities required for designing a professional website.
  • Advanced SEO tools and automated site backup is available with premium plans.
  • It contains the capabilities of powerful site statistics, advanced SEO tools, social media scheduling, etc.

Verdict: WordPress.com offers a free domain for one year. It provides powerful site statistics. It provides best-in-class security through automated real-time backups, security scans, spam filtering, etc.

Price: You can start for free with WordPress.com. It has monthly as well as annual billing plans. The solution has four pricing plans, Personal ($4 per month), Premium ($8 per month), Business ($25 per month), and eCommerce ($45 per month). All these prices are for annual billing.

Website: WordPress

#8) Weebly

Best for free website building tools with SSL security and easy-to-use tools.


Weebly is a platform for creating a website, blog, or online store with a drag-and-drop website builder. It has responsive themes and an integrated eCommerce platform. Without having the technical experience, anyone can build a professional website. It contains advanced eCommerce tools. Weebly’s mobile app is available for iOS and Android devices.


  • Weebly provides advanced design features.
  • It will let you create mobile-friendly websites.
  • Templates are professionally designed and fully customizable.
  • It provides many more features such as a powerful SEO tool and custom domain.

Verdict: Weebly is a powerful website builder with customizable webpage designs and useful website building tools. It has features and functionalities for websites, eCommerce, and marketing.

Price: Weebly has a free plan for basic use. It has three more pricing plans: Personal ($6 per month), Professional ($12 per month), and Performance ($26 per month). All these prices are for annual billing.

Website: Weebly

#9) Web.com

Best for website solutions that are suitable for everyone.


Web.com offers website hosting services for small businesses. It guarantees 99.9% uptime and can provide an unlimited amount of storage and email accounts. With the help of its website builder, you can create a professional-looking website. It provides a facility for embedding & customizing Google Map placements.


  • Web.com offers more than 150 professionally designed templates.
  • It provides a drag-and-drop website builder.
  • It also provides pre-designed content blocks.
  • It has features to add custom contact forms to your website.

Verdict: Web.com website builder is easy to use. It is a platform with capabilities of photos & videos, pre-designed content blocks, social media, and analytics. Its simplified data dashboard makes monitoring of website performance easier.

Price: Web.com offers the solution with three pricing plans, Website builder ($1.95 for the first month, $10/month after that), an Online store ($3.95 for the first month, $20/month after that), and Custom website ($1500 setup fee).

Website: Web.com

#10) Shopify

Best for building and managing an online store.


Shopify offers a website builder for eCommerce businesses. It can give you a beautiful online store and a secure shopping cart. It is easy to create a website with Shopify and you can start selling the products on the same day of signing up. It will let you integrate the shipping facility with all the major carriers. It is Level 1 PCI compliant certified.


  • Shopify offers a fully-featured WYSIWYG (What You See Is What You Get) content management system for the website.
  • It provides easy and hassle-free hosting of the website.
  • The solution comes with a full website blogging platform.

Verdict: Shopify is a platform for creating a website store and it offers more than 70 professional themes. It will also let you create your own custom theme. It is a web-based website builder and gives you a fully-featured content management system with your online store.

Price: Shopify offers a free trial of 14 days. The solution has three pricing plans, Basic Shopify ($29 per month), Shopify ($79 per month), and Advanced Shopify ($299 per month).

Website: Shopify

#11) HostGator

Best for intelligent website building.


HostGator offers smart technology for website building and automatically creates the website in an optimized layout and according to industry-specific design. Its eCommerce website builder offers various tools for management, such as inventory, shipping, taxes, etc.


  • HostGator website builder offers various email marketing features such as lead capture forms, landing pages, AI-driven design, etc.
  • It provides the solution with a scheduling & calendar tool.
  • Its easy analytics will help you understand the behavior of visitors.
  • It creates a mobile-friendly website.

Verdict: HostGator provides free hosting as well as a free domain & an SSL certificate. The website is created by following the best SEO practices. It is an intelligent builder and contains a lot of capabilities, such as an image library and logo maker.

Price: HostGator website builder is available in three pricing plans, Start ($3.84 per month), Site ($5.99 per month), and Store ($9.22 per month).

Website: HostGator

#12) Duda

Best for a flexible solution with an intuitive editor. It is a feature-rich platform and supports low code or no-code creation of websites.


Duda can be used for creating design-forward sites as well as websites for sales-ready stores. It offers all the required functionalities, including SEO and content management. It provides a facility for the management of templates library, site sections, widgets, etc. It supports a no-code as well as a low-code approach for website creation.


  • Duda’s hosting is cloud-based and provides enterprise-level security.
  • Its client-facing dashboard gives traffic and conversion data.
  • It provides real-time status updates for the platform’s transparency.
  • Duda also has a solution, Mobile Website Builder.

Verdict: Duda provides a feature-rich intuitive editor for building amazing sites faster. It will let you apply your logo, colors, etc. to your website. With Duda, you will get a website that is optimized for Google Core Web Vitals as well as SEO best practices.

Price: Duda offers a free trial for 14 days. There are four pricing plans, Basic ($14 per month), Team ($22 per month), Agency ($44 per month), and Custom (Get a quote).

Website: Duda

#13) Zyro

Best for pixel-perfect website templates for any type of business.


Zyro is a website builder with powerful features. It creates a website loading with lightning-fast speed. It also offers a powerful eCommerce builder that contains all the functionalities required to start, manage, and grow.


  • All popular payment methods are supported by Zyro eCommerce.
  • Zyro provides templates with professional website features.
  • These features make the website easily found on Google.
  • There are more than 100 templates that are customizable and designer-made.

Verdict: More than 250000 websites are created by using Zyro. It is easy to use and no need to have coding skills to use the tool. It is a tool that offers pixel-perfect website templates for any type of business.

Price: Zyro offers a 30-day money-back guarantee. There are four pricing plans: Basic ($2.90 per month), Unleashed ($2.90 per month), eCommerce ($8.90 per month), and eCommerce Plus ($15.90 per month).

Website: Zyro

#14) 1&1 IONOS

Best for creating a professional-looking website and that too without having the coding skills.


IONOS Website Builder can help you create professional-looking websites. Creating a website is just a three-step process, choosing a design, adding the content, and publishing the website. The solution comes with industry-specific templates such as templates for restaurants, real estate, travel, etc.


  • IONOS gives easy editing and design flexibility.
  • The solution contains over 17000 free high-quality photos.
  • It has responsive templates and will get adapted on PC, tablets, as well as on smartphones.
  • It provides analytics and has built-in privacy tools.

Verdict: The website created with IONOS is search engine optimized. It provides many more functionalities rather than just the website creation such as professional email, domain & SSL, etc.

Price: 1&1 IONOS offers the solution with three pricing plans, Starter ($1 per month), Plus ($5 per month), and Pro ($10 per month).

Website: 1&1 IONOS


Website builders for small businesses help them get an online presence in a cost-effective way and with less time and effort. Squarespace, Strikingly, Wix, GoDaddy, and WordPress are the best website platforms for small businesses. Squarespace and Strikingly are the overall best solutions, Wix is easy to use, and WordPress gives you complete control.

The factors that should get considered while choosing the best small business website builder are features, price of the solution, customization options, availability of templates, responsive options, and ease of use. Another important factor to be considered is the customer support that the company is providing.

Research Process:

  • Time is taken to research and write this article: 24 Hrs.
  • Total tools researched online: 33
  • Top tools shortlisted for review: 12
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