When is the Best Time to Post on TikTok? [Ultimate Guide]

By Sruthy

By Sruthy

Sruthy, with her 10+ years of experience, is a dynamic professional who seamlessly blends her creative soul with technical prowess. With a Technical Degree in Graphics Design and Communications and a Bachelor’s Degree in Electronics and Communication, she brings a unique combination of artistic flair…

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Updated September 10, 2024

Looking for answers: When is the Best Time to Post on TikTok? Read this guide. Also, understand some tips to Grow Your Followers on TikTok:

TikTok came off as a whirlwind and took social media by storm. Now, everyone wants a part of it, a big part in fact. This platform has offered many an opportunity to use their talent to earn a livelihood.

However, there is a catch. Not everyone can become an influencer and earn money from creating content.

You will need to have huge followers, and for that, your posts should be able to reach a maximum number of global audiences.

Posting Videos on TikTok

When is the Best Time to Post on TikTok

Today, it is the 6th largest social media platform in the world with over a billion active users as of July 2022 according to the data portal.

data portal

So, how do you make your post reach a maximum audience on TikTok?

The answer is, by posting at the right time. Yes, you heard me right, that is the best time to post on TikTok. In this article, we will tell you what is the best time to post on TikTok along with how you can check your audience analytics. We will also tell you how you can effectively use the best times to post on TikTok and other ways to grow on this social media platform.

The Best Time to Post on TikTok

There is the best time to post on TikTok but no one time will fit all the users, mostly because every content, influencer, or brand has a different target and audience. This also goes the same for all social media platforms. However, we will give you the average approximate best times for posting on TikTok and the worst as well.

Average Best Time to Post on TikTok

Average Best Time to Post on TikTok

As you can see, every day of the week comes with a different time for posting on TikTok to get the maximum reach. Remember that the time mentioned above is in Eastern Standard Time.

The time each day ranges from 6 AM to 10 AM and 10 PM at night on Monday. While the best time to post on a Tuesday is in the early morning between 2 AM and 9 AM. If you post between 7-8 AM and then at 11 PM on a Wednesday, your content will see a better reach while on a Thursday, the time is between 9 AM and 12 PM and then at 7 PM in the evening.

Friday’s best time is more like Monday, between 6-10 AM and then at 10 PM. Saturdays are a little lazy so for your content to reach a maximum audience, post at 11 AM and then between 7-8 PM and on a Sunday between 7-8 AM and 4 PM.

These are just the average time frames we have mentioned here. By trial and error, you will find what time suits your content type best. Don’t strictly adhere to these times. If you get more responses outside of these times, maybe that is the best time to post on TikTok.

Best Time to Post on TikTok by Location

The best time to post on TikTok also varies with where you reside. Here are some ideas about when to post for better reach according to your location.

U.S.A

best time to post on tiktok in U.S.A

The best time to post on TikTok USA is similar to the average time, with just a few minor adjustments here and there. Instead of 10 PM on Mondays, you can post at 11 PM in the USA. Also, on Saturdays, instead of 8 PM, you can post at 9 PM for better reach.

Australia

best time to post on tiktok in Australia

The best time for Australia is almost the same as the average best time we have mentioned above, apart from some minor changes. On Fridays, instead of 6 AM and 10 PM, it is 5 AM and 3 PM.

Germany

Germany

The best time for Germany is exactly like the average best time to post on TikTok for the best reach on your posts. If you post at these times, your content will reach a maximum audience.

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Philippines

Philippines

If you live in the Philippines, follow an entirely different time schedule for maximum reach on your TikTok posts. On Monday post at 7:30 AM and then at 3:30 PM and 7:30 PM while on Tuesdays your window starts at 11:30 AM, then at 1:30 PM, and closes at 6:30 PM.

The best time to post on Wednesdays is 8:30 AM and then 4:30- 5:30 PM while on Thursdays it is between 4:30-6:30 AM and 9:30 PM. On Weekends, try posting between 12:30 AM, 2:30 PM, and 10:30 PM on Fridays, 4:30-5:30 AM and 8:30 PM on Saturdays, and between 1:30 AM and 4:30-5:30 PM on Sundays for better reach.

Canada

Canada

The best time to post on TikTok for Canada is the same as in Australia, and Germany, and the average best time is. However, as we keep mentioning, this might not necessarily stand true for you. You will need to find the best time for your content.

When Not to Post on TikTok

When Not to Post on TikTok

Simply knowing the best time to post on TikTok is not important. You should also know when you should not post. Posting during these hours will mean a waste of your efforts, time, and creativity since it will not reach as many viewers as it should, maybe even fewer than it already does.

Don’t post between 11 AM and 9 PM on Mondays and 10 AM and 12 AM on Tuesdays. On Wednesdays, avoid posting between 9 AM and 10 PM, 1 PM-6 PM on Thursdays, and between 4 PM to 4 AM on Fridays. On Saturdays and Sundays, the worst time to post on TikTok is between 12-6 PM and 5 PM to 6 AM, respectively.

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Find Your Best Time to Post on TikTok

Although the average best times we have previously mentioned are a great way to start posting on TikTok but don’t stay stuck on it. You will need to find out what time is suitable for your post for maximum reach.

So, how will you find out when is the best time to post on TikTok for you? The answer is – Analytics. You will need to check the location of your audience, the time when most of them are on TikTok, the time when your followers are active, and the posts that delivered good engagement.

Answering these questions will help you find the best time to post on TikTok for you. Here is a detailed guide on how to find the answers to your question.

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#1) Start With a Pro Account

You should be the pro account holder to access the analytics.

  • Open your account.
  • Click on the three dots.
  • Select Manage my account.
Manage my account
  • Click on Switch to a pro account.
Switch to a pro account
  • Choose a category.
Choose a category
  • Click on next.
  • Select done.

#2) Go to Analytics

Now that you are a pro account holder, you can access the analytics.

Here’s how:

  • Click on the three dots on your profile page.
  • Select Analytics.

#3) Find the Location of Your Audience

When you are on the Analytics page, click on Followers to know where is your audience is from, their gender, etc.

Find the Location of Your Audience

 [image source]

In the above image, you can see that most of the followers of this account reside in the United States. In order to reach them, follow the best time to post on TikTok USA. If you want to reach 21% of your Australian followers, you can post at the best time for Australia. You can also find a common best time for your top territories to reach them all.

#4) Find the Most Active Time for Your Followers

Check your followers’ activities by the hours to understand when are your followers most active. By posting at that time you ensure that your post reaches them.

Find the Most Active Time for Your Followers

[image source]

In the above image, you can see that the number of followers active at one time is not the same for all days. One day they are active most at 1 PM while the other two days at 10 AM. Track them for a few weeks to find the best time to post them on TikTok for you.

#5) Check the Performance of Your Content

By clicking on the content tab, you can see the performance of each of your posts and how many viewers viewed and liked it. Based on this analysis, you can post more of the content that has better views and likes.

Check the Performance of Your Content

[image source]

In this tab, apart from total views, you will also find the time of traffic and where your views came from. Note the date and time of most likes and comments and post the same next time. If you are getting a better response, voilà, you have found your best time to post on TikTok.

You can also check what kind of content is trending and post something similar for a better response from your followers.

Tips to Grow Your Following on TikTok

To take advantage of TikTok, you will need to have ample followers for your content. Here are some tips on how you can grow your followers:

#1) Find Out Your Target Audience

People of all ages, gender, and demographic use TikTok. Before you launch yourself into making a TikTok video, find out what your target audience is doing and liking. If you have found your audience, curate content specifically for them.

#2) Educate and Entertain

Use your videos to educate and entertain both. Engaging and educational content will offer value to your followers and attract more of them to your page. Find out what your target audience is looking for and give them that.

#3) Use Trends

If there is a trend your target audience is taking part in, you should, too. It will help them connect with you and these trends are a good way of setting the personality of your brand apart from your competitors.

However, it is not compulsory to participate in every trend that arises. If you can provide interesting and valuable content without jumping on the trend train, then why not.

#4) Take Advantage of Hashtags

Hashtags make it easy for anyone on social media platforms to find the content you are interested in. That’s why they have become very popular. Using the right hashtag in your TikTok will make sure it reaches the right and interested audience. It will grow your followers.

#5) Post At The Right Time

This article is all about this point. The right time means when your audience is most likely to be online. You can check our recommendations for the right time or find them by trial and error. Once you find the right time to post your TikToks, you can reach a wider audience and hence grow more followers.

#6) Cross-Promote Your Content

You can post your TikTok videos with a TikTok watermark on other social media platforms. This will send your followers from other platforms to your TikTok account.

#7) Engage With Your Audience

Let your presence be known to TikTokers. Create challenges and participate in them. Talk to them, and ask for their opinions. You can also do duets with other creators and invite them to do the same with you.

How to effectively use multiple best times to Post on TikTok?

You don’t have to post just once on TikTok. You can post your content multiple times and get multiple responses. Not all of your audience can be online at the same time. So, find other hours during the day when you get more responses. Post on these times to widen your audience’s reach and grow your followers.


Frequently Asked Questions

What time should I post my TikTok video?

You can check your TikTok Analytics to find out what is the best time to post on your TikTok. It will mostly depend on the type of content you post and the location of your followers.
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How can I go viral on TikTok?

Post according to the latest trends and use relevant hashtags to go viral. Also, you will need to be unique and post at the right time to get maximum reach for your post.

Does upload time matter TikTok?

Yes, upload time matters on TikTok. Uploading at the right time will maximize the reach of your post and get you more views and likes.

Do hashtags work on TikTok?

Yes, hashtags work on TikTok. They allow viewers to find your post easily based on your content.

Why is no one liking my TikTok?

There could be many reasons no one likes your post. Maybe you are not using hashtags or using them wrong. You might not be posting trending content or posting them at the wrong time.

When to post on TikTok for more comments?

Post at your best time and ask your followers to drop a comment on your content at the end of your videos.

How many TikTok videos should I post in a day?

You can post 1-4 TikTok videos a day according to the recommendations. You can use multiple right times to your advantage that way.
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Is it better to post in the morning or at night on TikTok?

Both, it is recommended to post between 6:00 AM to 10:00 AM and 7:00 PM to 11:00 PM (EST) in the evening.

What is the worst time to post on TikTok?

Here is a list of the worst times to post on TikTok:
1. 11 AM and 9 PM on Mondays
2. 10 AM and 12 AM on Tuesdays.
3. 9 AM and 10 PM on Wednesdays
4. 1 PM-6 PM on Thursdays
5. 4 PM to 4 AM on Fridays
6. 12 PM-6 PM on Saturdays
7. 5 PM to 6 on Sundays

Is posting too much on TikTok too bad?

Yes, too much of everything is bad. People will lose interest in your content and TikTok will think you are a bot. It might even take down your account.


Conclusion

In this article, we have given you the ways you can grow on TikTok. We have also told you how to use the best time to post on TikTok to make your post reach the most viewers and what are the best times to post. In the end, we will repeat that not the same time is the right time for everyone.

You will have to figure out which time delivers the most response to your post. You can do that by checking the analytics of your account. It will tell you where your followers are from and at what time they are most active. Posting at the right time will help your account grow like never before.

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