11 Best Social Media Content Calendar Tools and Templates

Review and compare top Social Media Content Calendar Tools & Templates with features and pricing to select the best social media calendar per your requirements:

Social media websites have become a digital home for several people. Billions of people all over the world have active profiles on at least one of the many social media sites. This presents a lot of opportunities for businesses to improve brand visibility and goodwill.

Managing social media profiles becomes easy with social media content calendar tools and templates. Here we will review the best-rated social media content calendar templates and tools for individuals, professionals, and corporations.

Social Media Calendar

The below image shows Average Engagement Rates Across Popular Social Media Sites:

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List of Top Social Media Content Calendar Tools

Here is a list of popular social media content calendar software:

1. HubSpot Editorial Content Calendar Template
2. Planable
3. SocialBee
4. Circleboom
5. Sprout Social
6. Social Champ
7. CoSchedule
8. Hootsuite
9. SocialPilot
10. Appy Pie Connect
11. Agorapulse
12. Pablo Buffer
13. Evernote
14. Loomly
15. Trello
16. eclincher

Comparison Table of the Best Social Media Calendar

Tool Name	Price	Ratings
HubSpot Editorial Content Calendar Template	Free
Planable	Basic: $11/user Pro: $22/user all plans billed annually Free plan also available
SocialBee	Bootstrap Plan: $19/month Accelerate Plan: $39/month Pro: $79/month
Circleboom	Pro: $24.99/month Premium: $34.99/month Business: $79.99/month Enterprise: $209.99/month
Sprout Social	Standard: $99 per month Professional: $149 per month Advanced: $249 per month.
Social Champ	Starts at $26 per month (A free plan is also available).
CoSchedule	Basic: $29 / user per month Marketing Suite: Custom quote.
HootSuite	Professional: $19 per month Team: $99 per month Business: $599 per month Enterprise: Custom quote.
SocialPilot	Agency: $85 per month Small Team: $42.50 per month Professional: $25.50 per month Enterprise: Custom quote.

Let us review the above-listed social media content calendar tools.

#1) HubSpot Editorial Content Calendar

Best for planning and organizing social media marketing content.

HubSpot Editorial Calendar is a free social media content calendar template. You can use the template for managing the entire blog team. The free template allows you to assign group tasks to different team members. You can enter the post details and keywords in each post. There are also columns for topics, target personas, and CTAs for the posts.

The free template can be customized to suit your requirements. You can add edit columns that best meet your specific requirements for social media management.

Features:

• Free editorial calendar sheet
• Templates can be customized
• Add/Edit columns

Verdict: HubSpot Editorial Calendar is a customized social media calendar tool. You can manage the social media schedule using any spreadsheet software.

Price: Free.

#2) Planable

Best for Visualizing Content in 4 Views.

Planable is a robust social media content planning and scheduling tool, largely due to its ability to integrate with popular platforms like Facebook, Twitter, LinkedIn, TikTok, etc. You get a plethora of tools with which you can create content samples that look just like their live feed counterparts. You can then tag the concerned individuals to the post for quick, real-time feedback.

The best aspect of Planable is hands-down its content visualization feature. You can organize your content posts in list, calendar, grid, and feed view. Add to that, you can set-up an approval workflow in four different ways to facilitate seamless collaboration with your team members.

Features:

• Simple content creation
• Social Media Calendar
• Multiple visual views
• Real-time updates

Verdict: Planable is simple to use and packed with features that make it worthwhile social media planning tool. The comprehensive social media calendar allows you to seamlessly visualize and organize your posts in an efficient manner. Plus, you get a free plan to test the tool’s basic features out.

Price: Free Forever plan available, Basic: $11/user, Pro: $22/user, Custom enterprise plan also available. All plans are billed annually

#3) SocialBee

Best for Content Calendar Personalization.

SocialBee is a cloud-based social media manager known for its customizable content calendar. Aside from its visually striking calendar, the platform is quite great at creating, planning, scheduling, and managing social media content. It is very simple to view, edit, or completely delete content from the calendar.

The posts you create can be organized by assigning them to a specific category. Once done, you can proceed to edit multiple content posts in a specific category all at once. You can also stop auto-posting from that category with a single click.

Features:

• Create Content Categories
• Visualize Content Plan
• Re-Queue Posts
• Expire Posts Automatically After Multiple Shares

Verdict: SocialBee makes it so high on our list because of its visually striking and easy-to-customize content calendar. Just a few clicks is all you need to personalize your social media content calendar and modify your marketing strategy.

Price:

• Bootstrap Plan: $19/month
• Accelerate Plan: $39/month
• Pro: $79/month
• 14 Day free trial

#4) Circleboom

Best for Multi-account management

Circleboom is a tool you can use to automate the scheduling of your social media posts across multiple platforms. With just a few clicks, you can add multiple social media accounts, be it Facebook, Twitter, or Instagram to Circleboom.

You can then use the content calendar provided by Circleboom to easily curate, publish, or schedule content across multiple accounts from a single dashboard. Circleboom also leverages the might of an advanced AI. With its help, you’ll be able to curate content and captions for your social media.

Features:

• Canva Integration
• AI Post Generation
• Post RSS Feed
• Image and GIF curation

Verdict: Circleboom is an easy-to-use and AI powered social media market tool that offers a fantastic content calendar. You can use this content calendar to easily plan, automate, and schedule social media posts.

#5) Sprout Social

Best for planning publishing strategy and maintaining oversight of the content team.

Sprout Social is a comprehensive social media content management tool. The online tool allows you to manage the social media team, schedule posts, review drafts, and supervise the social media team.

Features:

• Schedule, draft, and publish posts
• Review tasks
• Manage social profiles
• Customized workflows
• Automation tools

Verdict: Sprout Social is a user-friendly social media management tool. With this app, you can schedule posts and analyze social media performance. The tool allows you to measure the performance of the competitors as well. The product is appropriately priced as it has various value-for-money features.

Price:

• Standard: $99 per month
• Professional: $149 per month
• Advanced: $249 per month.
• A 30-day trial is also offered to test the functionality of the social media management tool.

#6) Social Champ

Best for offering an all-in-one social media calendar with a wide range of highly useful features.

Social Champ offers an advanced, feature-rich social media calendar tool. It is easy to use and allows the users to manage all of their posts for a single place. And apart from the calendar, you will tons of other useful features too, including post creation, bulk scheduling for various social platforms, tracking the performance of the posts through analytical tools, and much more.

It allows you to share different types of posts including Reels, Shorts, Stories, Videos, and Notifications, to the social media platform of your choice (Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, Google Business Profiles, TikTok, and Mastodon). 

Features:

• Visualisation tools for getting access to all your posts at a single place 
• Filters for slimming social media posts
• The calendar offers tools for planning, organising and managing social campaigns 
• All the organised published posts, scheduled posts and drafts as well as assigned posts can be evaluated and approved monthly or weekly, with calendar grid view 
• You can add, edit, reschedule and delete posts from the calendar 
• Auto RSS feature for automatically posting your favourite blogs on your preferred websites.

Verdict: I found Social Champ to be a commendable social media content calendar tools provider. The feature set they are offering at this price range is commendable. Plus, it is very easy to use.

The social media calendar offered by Social Champ can be used with the free plan (which allows only 1 user and 3 social platforms). You can opt for the higher plans for more advanced usage. 

Price: Social Champ offers a free trial for 7 days. Price plans are as follows:

• Free: $0
• Champion: $26 per month
• Business: $89 per month
• Agency: Custom Pricing

#7) CoSchedule

Best for viewing, scheduling, and sharing social media marketing and content management projects.

Coschedule is yet another top-rated social media management application. You can assign social media posts to different writers. The app allows you to assign and view posts assigned to the team. You can set up reminders and view the status of the assigned tasks.

You can use the Coschedule app to manage the digital marketing workflow. The app allows you to assign presentations, blogs, posts, and much more to the writers. You can also share read-only calendars with the team so that they know exactly when to create posts for different social media profiles.

Features:

• Share calendar
• Customized views
• Streamline workflows
• Monitor tasks

Verdict: CoSchedule is a great app that can be used for managing social media posts. It is more than just a content calendar tool that allows you to streamline the digital marketing processes. The price of the app is also affordable to individuals, professionals, and small digital marketing firms.

Price:

• Basic: $29/user per month
• Marketing Suite: Custom quote.
• A 14-day trial is offered for users to test the functions of the social media scheduling app.

Website: CoSchedule

#8) Hootsuite

Best for managing different social media profiles using a collaborative calendar.

Hootsuite is a unique social media management app with a host of different features. You can use the app for managing multiple social media profiles, including Instagram, Facebook, Twitter, Linked In, Pinterest, and YouTube.

The application comes with a lot of different features including advanced scheduling of posts, manage social media marketing team, assign posts to team members, review messages before publishing, and multiple app integrations.

Features:

• Schedule social media posts
• Assign posts to the team
• Team collaboration

Verdict: Hootsuite is another affordable social media management tool. You can use the tool to schedule an unlimited number of posts for 10+ social media accounts. It is great for professionals and digital marketing firms to manage the social media profiles of different clients.

Price:

• Professional: $19 per month
• Team: $99 per month
• Business: $599 per month
• Enterprise: Custom quote.
• A free 30-day trial is also offered to test the functionalities of the social media calendar tool.

Website: HootSuite

#9) SocialPilot

Best for visualizing and managing social media content strategy using a calendar.

SocialPilot is a simple social media content calendar tool. The application allows you to assign tasks to the team using an online calendar. With the tool, you can also collaborate with the team to manage the social media profiles of different clients.

Features:

• Social media account management
• Analytics
• Bulk scheduling
• Content discovery
• Customer management

Verdict: SocialPilot is a great tool for digital marketing professionals to manage social media content. The content calendar tool has dozens of features to manage social media accounts. It offers great value for money due to a lot of different content management features.

Price:

• Agency: $85 per month
• Small Team: $42.50 per month
• Professional: $25.50 per month
• Enterprise: Custom quote.
• You can also sign up for a 14-day trial to test the features of the software.

Website: SocialPilot

#10) Appy Pie Connect

Best for scheduling automated posts on multiple social media sites.

Appy Pie Connect is for individuals, professionals, and companies to connect multiple social media apps with each other. It serves as a single platform for managing dozens of different social media profiles.

Features:

• App connection
• Custom integration
• Auto reply

Verdict: AppyPie Connect presents a unique feature of connecting different social media professionals. It is great for individuals and professionals to automate the tasks of managing social media profiles.

Price:

• Varies based on custom features.
• You can test the functionality of the software by opting for a 14-day trial.

Website: Appy Pie Connect

#11) Agorapulse

Best for scheduling social media posts and analyzing performance.

Agorapulse is another simple tool that you can use to schedule and manage the social media team. The paid version includes a unified calendar that can help in scheduling tasks and tracking performance.

Features:

• Multiple social media profiles
• Label content
• Unified calendar

Verdict: Agorapulse is an affordable social media content management tool. You can select the free version if you just want to schedule posts. But most professionals will find the paid version to be suitable due to many advanced features.

Price:

• Basic: Free
• Pro: $79 per month
• Premium: $159 per month
• Enterprise: Custom Pricing
• A 30-day trial feature is also available so that you can test the functionality of the tool.

Website: Agorapulse

#12) Pablo Buffer

Best for creating social media posts for free.

Pablo Buffer is a social media content creation tool. You can use the free tool to create attractive posts for posting on different social media channels. The social media content creation app allows you to add logos, captions, and images.

Features:

• Create social media posts
• Custom sizes
• Captions
• 600k+ images

Verdict: Pablo Buffer should be your go-to tool for creating social media posts. There is nothing to complain about since the app is available for free.

Price: Free

Website: Pablo Buffer

#13) Evernote

Best for capturing content ideas and scheduling tasks for the team.

Evernote is a versatile content management tool. You can schedule social media posts and do more using the tool. The tool allows you to schedule follow-ups, add documents, and audio files to the notes. You can use the tool to create notes, reminders, and more to ensure efficient social media management.

The tool has lots of advanced features such as scanning notes and receipts, syncing notes across multiple devices, and connecting with MS Team and Slack to share notes with others.

Features:

• Offline access
• Scan notes and receipts
• Sync notes across devices
• Connect to Slack and MS Team

Verdict: Evernote is a great tool for social media content managers. It lets you manage the notes and schedule posts.

Price:

• Basic: Free
• Premium: $7.99 per month
• Business: $14.99 per month
• You can also sign up for a 14-day free trial to test the features of the app.

Website: Evernote

#14) Loomly

Best for collaboration, publishing, and measuring results of social media posts.

Loomly is yet another good social media content scheduling tool. The application allows you to manage a large digital marketing team. It comes with a plethora of features, some of which include hashtag suggestions, audience targeting, and advanced performance analytics.

Features:

• Social Media account management
• Custom workflow
• Content tasks management
• Hashtag suggestions

Verdict: Loomly has an easy-to-use interface. The application can manage social media tasks and analyze performance.

Price:

• Basic: $25 per
• Standard: $57 per month
• Advanced: $119 per month
• Premium: $249 per month
• You can also test the functionalities of the software by signing up for a free 15-day trial.

Website: Loomly

#15) Trello

Best for editorial social media management for individuals and professionals.

Trello is another good social media management app. The tool allows you to streamline the workflow and efficiently manage social media profiles.

Features:

• Automated command runs
• Assign and monitor due dates
• Activity logs
• Advanced checklists

Verdict: Trello is a versatile content calendar tool. The app’s calendar view feature is excellent for managing tasks and content.

Price:

• Basic: Free
• Business Class: $10 per user per month
• Enterprise package: Custom quote.
• A 14-day free trial is also available if you want to test the features of the tool.

Website: Trello

#16) eclincher

Best for all-in-one content creation and scheduling.

eclincher arms its users with a robust visual calendar that makes the planning, scheduling, and publishing of content appear as simple as a walk in the park. With eclincher’s visual calendar, you basically get a solution that facilitates cross-network editing, filtering, and publication.

You can easily visualize the plans for your daily posts across social media networks, thanks to eclincher’s drag and drop functionality. Editing the calendar is also extremely easy with tons of options available at your disposal to color-code, reuse, edit and delete.

Features:

• Easy post scheduling
• Auto-post with RSS feeds and Smart Queues
• Bulk content upload
• Drag-and-drop editor
  Feed monitoring

Verdict: eclincher’s visual calendar makes content planning and scheduling considerably easier than it would otherwise have been. Editing your workflows is also made quick and easy with the added benefit of smooth team collaboration that you get as an eClincher user.

Price:

• Basic: $59/month
• Premier: $119/month
• Agency: $219/month

Frequently Asked Questions

Conclusion

In this tutorial, we discussed the best-rated social media content calendar templates and tools for individuals, professionals, and corporations. Every tool has its own features. The user can opt for social media calendar from the above list depending upon their needs and budget.

Hubspot Editorial Content Calendar is a free template for scheduling social media posts. If you want a simple online social media calendar tool, you should try Coschedule.

Also Read =>> Social Media Marketing Platforms

Hootsuite is the best tool for professionals and businesses to manage a digital marketing team. SproutSocial and SocialPilot are similar to Hootsuite but have more advanced features.

You can use Pablo Buffer if you want to create posts social media content for different social media sites.

Research Process:

• Time taken to research this article: The review on top social media content calendar tools and templates took us around 8 hours.
• Total tools researched: 25
• Top tools shortlisted: 11